The Art of Impossible

The Bang & Olufsen Design Story

The Art of Impossible

Date: 2016-02-15

Publisher: Thames & Hudson; Illustrated edition (February 15, 2016)
Language: English
Hardcover: 240 pages
ISBN-10: 0500518351
ISBN-13: 978-0500518359
Item Weight: 3.99 pounds
Dimensions: 10.3 x 1.1 x 12.4 inches

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The official 90th anniversary publication celebrating Bang & Olufsen, a consumer electronics brand whose excellence and innovation has shaped modern product design

Founded in 1925 by Danish innovators Peter Bang and Svend Olufsen, Bang & Olufsen is one of the world’s foremost consumer electronics companies. For nearly a century, their audio products, television sets, and telephones have broken the established rules and conventions of product design, dictating visual trends and altering irrevocably the appearance of our homes in the process.

This book delves into the stories of each breakthrough, iconic Bang & Olufsen design. Overviews of both the materials and the manufacturing processes used for each Bang & Olufsen model are complemented by profiles on the designers behind each innovative creation. Throughout, the company’s underlying philosophy remains unwavering: design must always serve a purpose. Featuring an extensive archive of sketches and prototypes, 300 specially commissioned photographs of individual products in various interior settings, as well as an exclusive insight into the models that never found their way onto the market, this is the definitive publication on a company whose design inventions are in a league of their own. 300+ illustrations.

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The brand names Bang & Olufsen, B&O, trade mark and many of the product names and details together with on-site photographs are the property and copyright of Bang & Olufsen. The information on this website is provided only as a guide to Bang & Olufsen collectors and enthusiasts of the marque.

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